Art \ Sport \ Style
Eight Skate Shop is a skateboarding company. There you will find everything you need to live this sport, equipment, accessories, no matter your level. Eight has its own product line, ranging from skateboards to stylish clothing. She supports and sponsors small skate championships, her mission is to spread this lifestyle to as many people as possible.
The company's name came from the abbreviation of the word "skate", well known as "SK8", pronounced "sk" + "eight". She is young, stylish and rebellious, so her visual identity required concepts, positioning and strategies that corresponded to these attributes. Its original typography was created at 8 degree angles, it is bold and has details that make the brand memorable.
Client: Eight Skate Shop | Year: 2022
Service: Identidade Visual
Art direction and Motion: Jotta Torres
Translation: Giovana Torres
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