The Formigaria is a company operating in the food and gifts industry, producing and marketing Fini's Bouquet. In the Formigaria every detail is very well thought out to deliver not a product, but an experience. The name Formigaria came through an nickname, which consisted calling people who love candys "Formiguinhas". (means Little Ants). The cliche not always is bad,so we represent the ant in a simple, funny and criative way.
Client: Formigaria | Ano: 2021
Service: Identidade Visual
Art direction and Motion: Jotta Torres
Writing: Jotta Torres, Íris Oliveira e Daiara Oliveira
Research: Jotta Torres, Íris Oliveira e Daiara Oliveira
Translation: Giovana Torres
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